In art you can endlessly search for yourself.

 Art is our life 

In the realm of art, we are not bound by the limitations of the mundane.
For us, art is not limited to the canvas or the tablet; it is an endless exploration of the deepest corners of the soul.

Our love for art, we believe, and for many of us, began in childhood when we loved to draw and fantasise.

♥Biographical fact about Evgenia: In the nineties I started to develop an interest in photography and video shooting. In 2006, I learned to make my first cover for my mini-EP album of songs in a simple Windows photo editor. This was the beginning of my first acquaintance with digital editing, first of photos and then, after moving to Germany, the study of other new computer technologies, music production and digital tools.

In our understanding, art is originally created by humans through their imagination; at the same time, with the advent of modern technologies, a new opportunity arises for creative ideation. This could be something beautiful, mysterious, unusual, inspiring, interesting, uniquely beautiful, or uniquely grotesque or frightening. Art can manifest in life in various forms and spheres of human activity. In this article, we will talk about visual and digital fine art.

♥Biographical fact about Valerius: Unlike me (Evgenia), Valerius grew up with a father who was an artist and a grandfather who was a photographer, both of whom played a significant role in his later development, both positively and negatively. Valerius attended an art school during his childhood, which also contributed to the development of his talents and skills as an artist. Professionally, he only began to consider the field of digital art after he started learning Photoshop seven years ago and subsequently studied digital painting.

 Why is digital art important to our future? 

Digital art offers many more advantages for preserving ecology, nature and the environment than traditional painting with paint. By reducing the use of materials, minimising the use of chemicals, conserving water, reducing carbon emissions and promoting sustainable methods, digital art is becoming a more environmentally friendly alternative. The use of digital painting not only allows artists to create stunning works of art but also enables them to have a positive impact on the planet, minimizing their ecological footprint.

♥In our Fashion and Art Lab / ICL FAM Boutique, we offer various mixed techniques for personalized or custom FAM products. Where we, working with digital technologies, do not exclude traditional art.

Our canvases become portals to other dimensions, where imagination knows no bounds, and inspiration flows like a cosmic river. Every brushstroke, every splash of color is an invitation to step into a unique world beyond the mundane. The walls and streets of cities will become galleries, and the natural world around them will become open-air museums, transforming the ordinary into the beautifully extraordinary.

 What type of art inspires and amazes you? Do you have any favourite artists?  

We would be delighted to receive your comment (on social media) or a personal message via email. In response, we will be happy to send you a personal promo code that will entitle you to a 26% discount for the entire year from the opening of our ICL Design Shop (for our agency services) and ICL FAM Boutique (for personalized or custom FAM products).

There are other values in life that are important to us. We will talk about them in the next articles.

Follow your Heart,
Yours Evgenia and Valerius

Founders of EvVa CGFam by ICL FAM & IDEAL Creative LIFE
We create unique prints, art, music for peace and love.

23.03.2024